The way I go about developing a logo or icon is based on how I create most of my work. After research and brainstorming I create thumbnail sketches and flesh out ideas until I move from paper and pencil to the computer and build a logo, mark or icon that can represent the product, service or idea it represents.
Be it a individual logo or a set of icons, I use a illustrative style behind my designs and strive for a unique feel and look that will stand out and look professional on whatever platform the logo or icon is being used on.
Art Direction | Illustrative Design | Brand Identity | Marketing
Illustrator | Photoshop
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